Where’s Your Happy Place?

Where’s your happy place? SACO asked 1500 Brits to list their favourite UK places – and now the results of the survey are in!

Where's your happy place? Saco asked 1500 Brits to list their favourite UK places, and these are the results. #sponsored

This is a collaborative post.

I recently got back from my summer holiday in Portugal, it’s a place where I always feel very relaxed and content. But I’m equally happy closer to home when I visit my local city of Birmingham. Mark and I quite often book a hotel or apartment for a weekend in Birmingham. We like to go there for the excellent shopping and fantastic restaurants, and just generally to relax and unwind. It’s certainly one of my happy places.

So it was quite apt that an email popped into my inbox recently with the results of research into happy places around the UK. A national survey of 1500 British adults found that a cosy gastro pub in the heart of the Cotswolds was the preferred choice of people from Birmingham. It was closely followed by eating an ice cream on Brighton Beach (22.6%) and hiking around the picturesque Lake District (22%).

But when it comes to choosing a staycation destination, most people from Birmingham opted for Cornwall and Devon. It must be all that icecream, sea air and good old fish and chips! Brummies definitely love good food on holiday, with 57% saying that eating fish and chips by the sea is an absolute must. A further 53% also liked going for pub lunches while on a staycation, and who can blame them.

Fish and chips by the Arbroath seafront

The research was carried out by SACO, who offer serviced apartments in Birmingham. They also found that 66% of Birmingham residents have fond childhood memories of holidays in Britain and 41% said that some of their best holidays have been in the UK. 63% of respondents said that they want to create similar memories for their own children and grandchildren.

According to SACO’s research, the top 10 happy places for Birmingham residents were:

  1. Pub lunch in the Cotswolds
  2. Eating ice cream on Brighton Beach
  3. Walking / hiking in the Lake District
  4. Eating fish and chips in Padstow
  5. Walking in the Peak District
  6. Enjoying a pasty in St Ives
  7. Admiring the white sandy beaches of the Hebrides
  8. Enjoying a cream tea in the Isles of Scilly
  9. Visiting the Roman baths at Bath
  10. Eating candy floss on Blackpool Pleasure Beach

Click on the infographic below to see the full list of 100 happy places.

The Birmingham Bull in his Christmas jumper

It got me thinking of my own happy places in the UK, and I’ve come up with my own top 5 – in no particular order:

  1. Spending a weekend at the Christmas market in Birmingham
  2. A day on the beach in Barmouth
  3. Fish and chips by the sea front in Arbroath
  4. Lunch by the bay in Cardiff
  5. A drive through the country roads here in Shropshire

Hmm, I’ve just noticed that three of those are by the sea – perhaps there’s something about the sea air that makes me feel happy?

So tell me, where is your happy place?


Where's your happy place? Saco asked 1500 Brits to list their favourite UK places, and these are the top 10 results. Click through to find out the top 100 happy places, and get some inspiration for your next UK holiday or staycation #sponsored



Please enter your comment!
Please enter your name here